Arnold Schwarzenegger Gets Festive With Dee In New BMW Ad
A week ago, BMW’s social media accounts were flooded by what seemed to be hacked messages from someone named “Dee.” It was unclear who that was or what kinda of social media campaign BMW was…
A week ago, BMW’s social media accounts were flooded by what seemed to be hacked messages from someone named “Dee.” It was unclear who that was or what kinda of social media campaign BMW was…
Earlier in the year, BMW and Ford announced they’d be working with Solid Power, to develop solid-state batteries for EVs. Solid-state batteries are the future of EV technology, as they offer better range, faster charging,…
BMW has worked closely with tech giants Google and Apple to make the Digital Key more usable by implementing support for sharing across iPhone and Android devices. Up until now, it was only possible via…
BMW and PUMA are at it again. After joining forces earlier this year for a line of apparel marking 50 years of M, they’ve worked together once again for some swanky footwear. The LGND takes…
Even though a lot has been written about the Neue Klasse, the electric-first platform is still a couple of years away. According to a well-known BMW insider, the Bavarians are said to be taking a…
The 2022 BMW Winter Technic Drive event recently took place in the Ötztal Alps where the German luxury marque brought all sorts of xDrive-equipped models. From the new X1 all the way up to the…
BMW Motorrad has been building motorcycles for 100 years and to celebrate its centenary, it’s releasing the BMW R nineT 100 Years and the R 18 100 Years. BMW R 18 100 Years To celebrate…
As 2022 draws to a close, BMW is gradually turning its attention to an equally busy next year. Company chairman Oliver Zipse traveled to South Korea – the automaker’s fifth-largest market – to take part…
Next year is going to be a big one for BMW. That might sound obvious, as automakers always have new cars in the pipeline, but BMW is going through a bit of a transition in…
Even though M3 and M4 generated quite the controversy when they were released a couple of years ago with huge grilles, BMW remains extremely proud of its oversized kidneys. So much so that the design…